About This Project
ABOUT THIS CAMPAIGN
So, how has the world chosen to utilize the awesome potential of mobile technology and the Internet? To watch hilarious animal videos on their mobile phones.
Oh well, why fight it? Why not leverage this significant behavior to humorously illustrate the benefits of Sprint’s upgraded towers and wireless network?
GKV created the gold Addy award-winning Sprint “Animal Kingdom” campaign to highlight the benefits of the company’s upgraded 4G LTE network, including faster download speeds, fewer dropped calls and better coverage.